Google Ads Setup (GA4, GTM & Conversion Tracking)
GA4, Google Tag Manager and conversion tracking done right, plus a clean Google Ads account build, so every click and lead is measured.
What you get.
If Google Ads can't see your conversions, it can't optimise. Most accounts we see either track nothing or count the same lead twice.
We set up GA4, Tag Manager and Google Ads conversions (forms, calls and purchases), then build a well-structured account and campaigns ready to spend efficiently.
What's included
GA4 property and Google Tag Manager
Conversion events for forms, calls and key clicks
Google Ads conversion linking and enhanced conversions
Keyword research and campaign build (Account Build and above)
Merchant Center, product feed and Shopping/PMax (E-commerce plan)
Tracking test report
Timeline & revisions
Tracking Essentials: 3-5 days
Account Build: 1-2 weeks
E-commerce & Advanced: 2-3 weeks
Why Peham
20+ e-commerce projects in our portfolio
98 projects in our portfolio across websites, e-commerce, dashboards and apps
Low risk to start
Clear fixed price for every package
Server-side hosting costs (if used) are paid by you directly to the provider
Tell us your website platform and goals and we'll quote your setup.
Pick a starting point.
Every project is scoped with you. Choose the option closest to what you need and we'll tailor the proposal.
- 01
Tracking Essentials
Best if you need GA4, GTM and conversions tracked correctly.
- GA4 property
- Google Tag Manager container
- Up to 5 conversion events (forms + calls + key clicks)
- Google Ads conversion linking
- Search Console link
- Consent banner basics
- Tracking test report
- Delivery: 3-5 days
- Fixed price agreed upfront
- 02
Account Build
Best if you're launching Google Search ads and need tracking plus a proper account build.
- Everything in Essentials + Google Ads account build
- Keyword research
- 1-2 Search campaigns (up to 5 ad groups each)
- Ad copy and assets
- Negative keyword lists
- Enhanced conversions
- Call tracking
- Delivery: 1-2 weeks
- Fixed price agreed upfront
- 03
E-commerce & Advanced
Best for online stores that need e-commerce tracking, Merchant Center and Shopping/Performance Max.
- Everything in Account Build + GA4 e-commerce events
- Merchant Center and product feed
- Shopping or Performance Max build
- Server-side tagging (hosting paid by you)
- Consent Mode v2
- Looker Studio starter report
- Delivery: 2-3 weeks
- Fixed price, milestone payments